Analysis of Goal Achievement Orientation and Sport Morality Levels of Division I-A Non-Revenue Collegiate Athletes

The intent of this study was to investigate the goal orientations of non-revenue producing team student-athletes and the potential correlation to sport morality levels. Student-athletes (SA's) (male n=114, female n=118) from a southeastern university, from non-revenue teams, in both semi-contact and non-contact areas, were compared and contrasted by the use of the Task and Ego Orientation Sport Questionaire (TEOSQ) and the Hahm-Beller Values Choices Inventory (HBVCI). The data were analyzed through the use of parametric statistics, specifically utilizing MANOVA and Pearson Correlation analyses. This study was an attempt to determine whether there were any sports in which sportsmanship levels or goal orientations were significantly different than in other sports. It was determined that soccer SA's exhibited significantly lower ego orientation than either golf or baseball SA's (p Another finding was that SA's in this study showed a negative correlation between ego orientation and sport morality levels as had been found in previous studies. As predicted, females exhibited a significantly higher sport morality level (p This study was intended to assist athletic administrators and coaches in determining the current state of sport morality and goal orientation levels in collegiate SA's and to inspire thoughts on whether this is a teachable area. It is hoped this research will add to the body of knowledge in this field and lay a groundwork for future study.